Annette Gregg

Annette Gregg, CMM, MBA is CEO of the Society for Incentive Travel Excellence (SITE), leading its 2500 global members and the SITE Foundation.  She has an extensive background in the meeting and hospitality industry, serving in executive level positions for corporations, associations and non-profits. She regularly delivers keynotes on topics including diversity and unconscious bias, promoting women in the workplace, and a variety of professional development topics. Annette has taught at several universities including leading San Diego State University’s Meeting and Event Certificate Program, and is currently instructor in Leadership for their Masters in Meeting and Events Program. She was elected Instructor of the Year at SDSU, and inducted into the Center for Business Intelligence’s Circle of Excellence for her training and speaking. She is an honoree for Women in Tourism and Hospitality, and has won the Coach Award for the Association of Women in Events, Smart Women Industry Leader and Planner of the Year for MPI San Diego. Annette served on MPI’s Board of Directors, the board for the Kim Center for Gender Equity, and San Diego Commission for Women and Girls. She was named to the MeetingsNet Changemakers list for her work in women’s empowerment. Annette received her undergraduate degree in International Relations at the University of California, Berkeley and later received her MBA from California Miramar University in San Diego. She lives an active life with her husband and son in San Diego.

General Interest:

• The Power of Curiosity
• Conquering Unconscious Bias
• For Women Only: Increasing Your Influence
• Top Communication Pitfalls
• Leveraging your Personal Brand
• Effective Goal Setting
• Stress Management
• Emotional Intelligence and the Power of Positive Thinking
• Effective Networking and Resumé Building
• Influence, Sales, and Negotiation Skills
• Rebounding and Managing Change
• The Three Things Sabotaging Your Career
• Asking Better Questions and Cultivating Intellectual Curiosity
• Increasing Your Efficiency: Time Management and Prioritization

 For Salespeople and Account Management:

• Reinventing the Cold Call
• The Five Things You Need to Know about Your Corporate Client
• Understanding Your Client: Empathy Mapping
• Experience Design – Taking Your Clients’ Events to a New Level
• Bringing Effective Learning to Your Clients: Innovative Content Delivery

For Meeting and Conference Organizers:

• More Effective Learning: Elevating Content Delivery and Meeting Design
• Succeeding at Stakeholder Management
• Mapping KPIs and ROI to Conferences
• Understanding Your Attendees: Empathy Mapping
• Experience Design – Taking Your Events to a New Level
• Creating Powerful Sponsorship Packages
• Segmenting Your Audience for Marketing and Content Strategies
• Creating Content Review Processes and Learning Tracks

For Team Leaders:

• Team Structure and Resource Allocation
• Team Development and Career Pathing
• Company Team Building and Retreat Planning and Facilitation