Bonin Bough

Expert in Business Growth and Branding, Marketing, Organizational Culture Change and Diversity, Chief Strategy Officer of Group Black, Former CMO of Kraft Foods/Mondelez, Former CDO of PepsiCo

Topics: Branding & Marketing, Business Growth, Black History Month, Business, Change, Corporate Culture, Creativity, DE&I – Diversity, Equity & Inclusion, Empowerment, Innovation, Inspirational & Motivational, Leadership, Storytelling, Strategy, Thought Leadership, Media, Societal Issues

Request Availability

Biography

Called “a force of nature” on the speaking stage, Bonin Bough is one of the most awarded (Advertising Hall of Fame inductee, Fast Company’s “100 Most Creative People in the Business,” Fortune’s 40 under 40, Ebony’s Power 100, and more) branding and marketing trailblazers in the world. During his storied career, he has been responsible for some of the most successful organizational transformations and the rapid growth of many of the world’s most-loved billion dollar brands, including Oreo, Cadbury’s, Gatorade, Frito-Lay, and others. Bonin’s energizing, entertaining, and inspiring talks go beyond marketing to focus on business and culture transformation, leveraging DE&I to accelerate growth, and unlocking innovation mindsets at every level of your organization. Attendees leave with more than the practical tools for driving growth, innovation, and culture change. Bonin’s contagious evangelism is a catalyst for breaking old processes and building innovation mindsets—unlocking growth in ways you may have never before thought possible.

As one of the youngest C-Suite executives at a Fortune 50 company, he accelerated growth at billion-dollar CPG brands including Mondelez (Kraft Foods) and PepsiCo, and was responsible for successful organizational transformations, driving strategic initiatives and developing leading-edge marketing campaigns. As Chief Media and E-Commerce Officer at Mondelez, Bonin managed more than $3 billion in media spend, making him the seventh largest media buyer in the world. He shifted the organization from 3% to over 32% digital spend, adding $2 billion in top-line net revenue and $300 million in bottom-line savings. He also grew online sales from $60 to $260 million in 18 months.

Today, as Co-Founder and Chief Strategy Officer at Group Black, Bonin Bough brings his expertise in marketing, strategy, and management to a higher mission: Dramatically changing the face of media investment and ownership by actively deepening the pipeline of media dollars allocated to Black-owned media businesses and diverse creators. Within only 18 months, Group Black became the largest diverse media collective in the U.S., growing from 0-70 people, booking close to $700 million in media, and becoming a successful case study in how a diverse and inclusive culture can dramatically drive growth.

As a speaker, he brings decades of experience to the forefront of media, innovation, growing teams and disrupting businesses, sharing actionable ways to transform entire organizations by changing individual mindsets. Taking attendees on a storytelling journey that showcases brands they already know, he customizes his presentations to meet client objectives, leaving audiences inspired, entertained, and empowered to take action.

Videos

Request Availability

Testimonials

Bonin Bough is tremendously passionate about social media and all things digital. It is impossible to listen to him speak without getting caught up in enthusiasm and smarts he brings to the table every day. I found him to be an inspiring human being every day I worked with him over the two years he spent at Weber Shandwick.

– David Krejci, Executive Vice President, Weber Shandwick

Bonin is as much a celebrity as any of the headliners at the festivals he sponsors; crowds swarm him after his presentations, seeking a real-life moment with the man.

– Fast Company

Bonin was outstanding. All of the feedback is that Bonin is the best speaker we've ever hosted – even following Daymond John and Mike Walsh from the past two years. He spoke at a breakout session we had for investors the night before and then stuck around for hours at our after-party. At the last minute I asked if he'd consider doing a breakout session for area marketers and he agreed. He told me multiple times “he's working for me” and was incredibly accommodating. On top of that, he was just a nice, approachable person who seemed genuinely interested in helping people.

– Julian McCleary, Vice President, Quad Cities Chamber

Thank you for coming to Boca and being with us! Bonin, thank you for your amazing, powerful speech!!! You are a rock star to our industry and it is such a privilege having you on our program and for so many attendees to meet you, see you again and get to spend time with you. You made our event a great success!

– Libby Taylor, VP Meetings & Membership, National Confectioners Association

Bonin is a force of nature. More than likely you have heard about his pioneering digital engagement campaigns for Pepsico and Mondelez. You may have seen him featured on the pages of industry trades or in action on the streets of Austin @ SXSW. His new show on CNBC, The Cleveland Hustle, is inspiring entrepreneurs in Ohio and beyond. A true rockstar from Cleveland to Cannes, Bonin has been on the forefront of the digital revolution from the beginning. Smart, successful and connected, Bonin has the pulse on what's next. Those that know Bonin well can also attest to his generosity, commitment to mentorship and a deep belief that anything is possible. Bonin brought me into the world of PR and has been a guide ever since. As a co-author, a client and a friend, Bonin has made a difference in my life, and in the lives of many.

– Stephanie Agresta, B2B Public Relations Expert and SVP, DiGennaro Communications

For Meeting Planners

Photos

Speaker Documents

Speech Topics

Request Availability

Blog Posts

The Science Behind Relationships and Attraction

Understanding the Science Behind The Mystical Arts of Relationships and Attraction with Dr. John Gray...

Elevate Mental Health Awareness at Your Next Event with These Keynote Experts

🌍 World Suicide Prevention Day is today — and as event professionals, we have a...

How Finding Your Purpose Can Save Your Life

Why Finding Your Purpose is Essential for Mental Health https://youtu.be/c7M9wcZp3Xo Isolation, depression, and the struggle...

Unlock a Growth Mindset with This Simple (And Powerful!) Formula

The Power of Positive Self-Talk in Cultivating a Growth Mindset https://youtu.be/84ip82DN-AI How much power does...

Kick Off the NFL Season with a Winning Mindset

🏈 Elevate Your Playbook With The Power of a Winning Mindset in Sports and Life...

Communication and Trust: Essential Skills for Life and Business

When the stakes are high, how can you build trust in the person next to...

Related Speakers

Danny Meyer Founder and CEO of Shake Shack and Union Square Hospitality Group, Restaurant Mogul With The Recipe For Success, Hospitality Expert, Recognized as One of TIME Magazine’s 100 Most Influential People

Sally Hogshead Global Brand Guru, Founder and CEO of Fascinate, Hall of Fame Speaker, and Bestselling Author

Marcus Buckingham Global Researcher, New York Times BestSelling Author, and Founder of the Strengths Revolution

Jack Canfield Human Potential Thought Leader, Success Coach, Bestselling Author, and Trainer

Tope Awotona Entrepreneur, Founder and CEO of Calendly, Advocate for Black Business Leaders

Reviews & Ratings

     Excellent  
     Based on 74 reviews 
    
 
 
   
 
 
        
   Tim Mooney 
 August 20, 2024
 
 
 Trustindex verifies that the original source of the review is Google. Seth was on point and tremendous help before and after the event! Two thumbs up!
  
 
       
   Anthony Veneziale 
 August 14, 2024
 
 
 Trustindex verifies that the original source of the review is Google. Seth is the real deal -- he knows the best speakers to make sure your event is successful. I've had the pleasure of working with Seth and The Keynote Curators and he's top notch. Also, his podcast is chock full of great insights and important topics. Thanks Seth!!
  
 
       
   M.D Milloy 
 August 8, 2024
 
 
 Trustindex verifies that the original source of the review is Google. Seth is a great host, very inspirational and professional. Highly recommend!
  
 
       
   Aaron Farzam 
 August 3, 2024
 
 
 Trustindex verifies that the original source of the review is Google. Keynote speaker searches have been overwhelmingl for me and my team.  Seth made the process easy.  Our expectations were exceeded. Great company. Highly recommended.
  
 
       
   Dante Fabro 
 July 29, 2024
 
 
 Trustindex verifies that the original source of the review is Google. Keynote Speaker knowledge is unrivaled by Seth Dechtman and his team at The Keynote Curators.  If your event or conference requires a keynote speaker, call The Keynote Curators.  They are thorough and deliver the goods.  Seth makes sure that you get what you are looking for...in spades. Not to mention, Seth is very down to earth and speaks to people as equals. I really appreciate that. I'd recommend The Keynote Curators any day!
  
 
       
   Jamie Wright 
 July 25, 2024
 
 
 Trustindex verifies that the original source of the review is Google. Found out about these folks through The Keynote Curators podcast - really great stuff!!
  
 
       
   Alison Levine 
 July 10, 2024
 
 
 Trustindex verifies that the original source of the review is Google. Great podcast with a wide variety of speakers, topics, and themes. You can learn something unexpected from every episode!
  
 
       
   Victoria Matey 
 June 27, 2024
 
 
 Trustindex verifies that the original source of the review is Google. I had the pleasure of joining the Keynote Curators podcast as a guest. My experience collaborating with Seth and his team was great - fast, efficient, and most importantly, they are all wonderful human beings!
  
 
       
   Justin Chaffee 
 June 20, 2024
 
 
 Trustindex verifies that the original source of the review is Google. The Keybnote Curators and Seth Dechtman are a class act.

Timely, professional, and most of all hit the mark. Cannot recommend them with more emphasis.

If you need a speaker for your event conference or any program, do not hesitate to contact Seth and his team.
  
 
       
   Brandon Grimm 
 June 12, 2024
 
 
 Trustindex verifies that the original source of the review is Google. Seth Deckman is the only Keynote Curator you’re ever going to need for your events and conferences that require the best Keynote speakers. His attention to detail and true concern about meeting your event’s needs to go above and beyond. I cannot recommend him highly enough call him as soon as you have your speaker need for your next conference or meeting.