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Nir Bashan

World-Renowned Creativity and Innovation Expert, Bestselling Author of The Creator Mindset, a Top 100 Non-Fiction Book of All Time

Topics: Creativity, Innovation, Thought Leadership, Best Selling Author, Business, Business Growth, Business Leadership, Change, Communication, DE&I – Diversity, Equity & Inclusion, Empowerment, Entrepreneur, Inspirational & Motivational, Leadership, Music, Personal Development, Productivity, Professional Development, Storytelling, Technology, Health & Well-Being, Corporate Culture, Customer Experience, Economy, Media, Branding & Marketing

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Biography

From working with Hollywood and music stars, Nir Bashan discovered something that may shock you: These creative superstars aren’t all that different from us! It’s just that they have mastered a method of repeatable and predictable innovation and creativity — a type of creativity that anyone can learn. And it turns out that’s the same type of creativity and innovation can be used in businesses and careers everywhere!

Nir Bashan has taught thousands of leaders and individuals around the globe how to harness the power of creativity and innovation to improve profitability, increase sales, boost customer service and ultimately create more meaning in their work with clients like AT&T, The Institute of Internal Auditors, Microsoft, The Merchants Acquirers Committee, Ace Hardware, The Mortgage Collaborative, NFL Network, The International Association of Plastics Distributors, EA Sports, The National Association of Realtors, Suzuki, Home Stagers and ReDesign Alliance Association, Activision, jetBlue, Ingram Micro, B. Braun, Cardinal Health and many, many more.

Nir Bashan’s McGraw Hill book ‘The Creator Mindset‘ is one of the most sought-out books on creativity and innovation anywhere in the world, and has been named a top 100 nonfiction book of all time.

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Videos

Speech TopicsExpand each topic to learn more

The Creator Mindset

According to the World Economic Forum, creativity is the #1 in-demand skill at work — yet there are so few places to actually learn it. Nir helps audiences who think they’re “not creative types” discover that creativity is a skill anyone can master.

- Staff and leadership learn 10 fresh ways creativity boosts performance, profit, and makes the workplace more energized and collaborative.

- Attendees leave with actionable plans for effective growth — practical, pragmatic, and immediately applicable.

- Practical tips on how creativity helps teams navigate change with confidence and resilience.

- Participants learn how to implement innovation at work, starting the very next morning.

The Data Mindset

When numbers become the only lens, hidden blind spots form. Innovation quietly stalls. This keynote shows organizations how creativity enhances analytics, strengthens interpretation, and drives measurable results — creativity as a strategic advantage.

- Teams learn to question assumptions behind the numbers. Add a 10-minute “assumption check” in every strategy meeting.

- Analytics becomes a starting point for innovation, not the final answer. Require three creative opportunities before choosing a direction.

- Pair every major data decision with one qualitative insight — a human perspective that numbers alone can never capture.

The Solution Mindset

What if the breakthrough you need already exists — just in a completely different field? In this keynote, Nir unveils a ten-step approach to creative problem solving, honed across top consulting firms and leading companies in every industry.

- Attendees learn 10 “solution superpowers” to solve real-life problems at work, starting immediately.

- Skills apply to everyday work — emails, meetings, difficult conversations — not just big strategic challenges.

- Easily transferable to colleagues back at the office, multiplying the impact of a single event.

The Tariff-Proof Mindset

As new tariffs disrupt industries and challenge bottom lines, Nir shows audiences how creativity and innovation aren’t just buzzwords — they’re powerful, practical tools for navigating any economic disruption with clarity and confidence.

- Teams discover how creative thinking protects margin and uncovers new opportunities even in volatile markets.

- Leaders leave with a framework for bold, confident decisions when data and certainty are in short supply.

Testimonials

Nir - can't thank you enough for working with us. I think it was time we'll spent by the team. It was informative and fun... This was on a different level.

– Mark H, Digital Transformation Director, Ingram Micro

Thank you, Nir! Your presentation was fantastic!

– Chelsey F, Events and Services Director, National Association of Realtors

The keynote was well received and attendees loved it! Well done Nir!

– Ryan K. Program Director B2B Conference

Booksby Nir Bashan

The Solution Mindset: Mastering the Art of Problem Solving

Amazon

The Creator Mindset: 92 Tools to Unlock the Secrets to Innovation, Growth and Sustainability

Amazon

Insights from Nir Bashan

Watch our full conversation here: Using Creativity to Transform Workplace Culture

"Traditional solutions stop working, and then we need to be creative in order to overcome."

- Nir Bashan

"We will never get a potential solution from a negative environment. Those only come from a positive environment."

- Nir Bashan

"When we look at a problem at work [...] We (should) then translate that to, 'Hey, this is an opportunity to figure out if we can get to 45 days.' "

- Nir Bashan

"The groups that we're taught to. With positivity, compassion, and empathy, rated their pain lower. It's the same pain, right? (...) And yet, just the change of language allows us to become more positive."

- Nir Bashan

"We are all creative human beings. It's in our DNA, it's who we are. Sometimes very far away from that creativity, but ultimately traditional solutions stop working."

- Nir Bashan