Rob Lawless is a man on a mission to spend one hour, 1:1, with 10,000 different people. Since starting his project in November 2015, he’s met over 5,400 people from 90+ countries and documented their stories through his Instagram, @robs10kfriends. He’s also been featured by press sources, including the Kelly Clarkson Show, the TODAY Show, and On Air with Ryan Seacrest, and has been invited to meet by media figures like Drew Scott and Zach King.
Using his experience from over 4,500 conversations, Rob Lawlessnow educates corporations and universities on his approach to meeting new people. Rob Lawless runs a seminar through which he explains the FORD (family, occupation, recreation, dreams) conversation framework and immediately breaks attendees out into pairs to practice the techniques and form new connections.
To date, Rob Lawless has been invited to speak at places, such as Amazon, TEDx, BCG Digital Ventures, Pepperdine, the University of Washington, Emory University and many more.
Rob Lawless is originally from Philadelphia, PA, holds a bachelor’s degree in Finance from Penn State University and worked for Deloitte Consulting and the venture-funded RJMetrics before taking his mission of connection full time.
In this session, you’ll learn about what influences our perception of the world, why intentional connection matters and how you can create belonging through understanding each other’s backstories.
Rob will share stories of how he’s run into his new friends in places far away from where he’s met them, what he’s learned from meeting the victim of a mass shooting and how he ended up flying in a plane that the pilot had built himself.
Furthermore, you’ll practice connecting with each other using the FORD framework (family, occupation, recreation, dreams) in 1:1 breakouts! You’ll learn the importance of goal setting in intentional connection, and afterwards will feel confident in unlocking the true potential of conversation!
Learning Objectives:
Attendees will leave this talk knowing how to:
1. Identify the 3 levels of value of human connection (sense of belonging, perspective, future opportunities)
2. Utilize the FORD framework to create new connections and empathy
3. Incorporate goal setting and reflection to achieve and inspire intentional human connection
Why This Talk Matters:
For 85 years (and counting), the Harvard Study of Adult Development has tracked an original group of 724 men and more than 1,300 of their male and female descendants over three generations. If they had to take all 85 years of the Harvard Study and boil it down to a single principle for living, it would be this: Good relationships keep us healthier and happier. If you want to
make one decision to ensure your own health and happiness, it should be to cultivate warm relationships of all kinds.
Right now, however, we live in a time when companies are struggling to attract, engage and retain talent. In a time when (per BetterUp Labs) employees who feel excluded experience a 25% loss in performance and a 50% greater risk of employee
turnover. Through Rob’s journey to meet 10,000 people, he’s learned how we can combat this loneliness. The answer lies in simple, intentional, and habitual connection. By constantly exposing ourselves to people outside of our circles, we increase our sense of belonging, we expand our perspectives, and we open the door to new opportunities.
Lying in the untethered bonds of our employees are new ideas, friendships, and solutions to complex problems. We simply need
to facilitate those connections.
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