Biography

Getting people to take action is what Nancy’s all about. Her specialty is blending best-of-breed creative techniques with behavioral science to prompt response – online, offline, and in-person.

A sought-after speaker, she’s known for delivering practical, actionable advice in high-energy, example-jammed sessions. Nancy’s shared her passion with audiences in London, Sydney, Moscow, Madrid, Stockholm, Sao Paulo, Berlin, and all over the US, including numerous appearances at SXSW. Along the way, she’s been named Online Marketing Institute Top 40 Digital Strategist, Ad Club Top 100 Creative Influencer, and Social Top 50 Email Marketing Leader. Her articles and work have appeared in Admap, US Ad Review, Target Marketing, DM News, Graphis Magazine, B@B Magazine, Who’s Mailing What, Copywriting Insider, “Open Me Now” by H.G. Lewis, and Rachael Ray Every Day.

Prior to cofounding HBT Marketing, Nancy held senior creative management positions with Hill Holliday, Mullen and Digitas. She’s helped some of the world’s biggest brands create successful campaigns. Nancy and her teams have won over 200 awards for digital and direct marketing effectiveness. Watch for her much anticipated first book about behavioral science and marketing, due out in August, 2022.

 

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Videos

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Speech TopicsExpand each topic to learn more

Using behavioral science in marketing to increase response

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Persuasion and persuasive messaging

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Email

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Direct mail

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Human behavior hacks for marketers

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Increasing marketing engagement and response

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Decision-making shortcuts and Decision defaults

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Marketing communications

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Creativity

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Marketing response

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Testimonials

Our team is still raving about your presentation.
– Allanah Jackson, Google
@nharhut, your presentation was amazing, insightful & entertaining. Thank you so much for sharing your brilliance w/ us.
– @DustinMarchant
@nharhut, thank you for an extremely interesting and informative talk on science secrets that drive behavior. Loved it!
– @thisisomelet
Mind-blowing insights on how to persuade online by Nancy Harhut!
– Andres Restrepo
Thank you again for a fantastic presentation. We’ve received great feedback across the Product Marketing group with many, many Marketing Managers letting me know how helpful and informative they found the session.
– Jenna Paleski, McGraw-Hill
Thank you @nharhut for one of the most resourceful presentations of my time at the #fbforum. Every takeaway is valuable. Kudos.
– @tweetmaryjo
I was reminded again at this morning’s #NEDMA keynote speech how brilliant @nharhut is … she is a must see.
– @lopey
Thanks @nharhut for a fantastic session packed with actionable insights to improve marketing campaign engagement & response. #MKTGnation
– @jillsoley

Blog Posts

Simple Travel Tips to Outsmart Jet Lag This Holiday Season

Do you travel for work and constantly feels drained when you land? Learn actionable tips to help you bounce back faster and perform at your best.

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Finding Your Purpose with Small Acts of Kindness

Discover how small acts of kindness can help you find purpose and create a lasting impact in your life and others.

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Take Ownership and Transform Your Life Today

Take ownership of your life with Merril Hoge's inspiring insights on resilience, mindfulness, and breaking unhealthy cycles.

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Reflecting on 2024: Key Insights and Trends for Event Professionals

What were the biggest takeaways from events in 2024, and how can they shape the way you plan conferences in 2025? 📝

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Innovative Insights to Keep Your Event Attendees Engaged

Discover innovative insights and strategies to enhance attendee experience and engagement at your next event.

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Powerful Ways to Unleash Your Creativity with Kyle Scheele

Unleash your creativity with keynote speaker Kyle Scheele expert insights on innovation, leadership, and turning limitations into inspiration.

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Blog Posts

 

Simple Travel Tips to Outsmart Jet Lag This Holiday Season

At The Keynote Curators, we understand how much time event professionals spend on the road. With...

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Finding Your Purpose with Small Acts of Kindness

What does it truly mean to find your purpose? Many people believe purpose is tied...

Read More

Take Ownership and Transform Your Life Today

What’s holding you back from living the life you’ve always wanted? If you’ve ever felt...

Read More

Reflecting on 2024: Key Insights and Trends for Event Professionals

As we stand on the threshold of a new year, it's the perfect time to...

Read More

Innovative Insights to Keep Your Event Attendees Engaged

Engaging attendees at an event is no easy feat, especially in today’s fast-paced world where...

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Powerful Ways to Unleash Your Creativity with Kyle Scheele

Creativity is often misunderstood. Some see it as a gift reserved for artists or visionaries,...

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