Donald Miller is the CEO of the marketing service StoryBrand, helping thousands of businesses each year to define their brand message. In total, Don’s books have spent over a year on the New York Times Bestsellers list, including: Blue Like Jazz, A Million Miles in a Thousand Years, and Scary Close. He helped write the major motion picture Blue Like Jazz, which premiered at the SXSW Film Festival and was named one of the top four movies to get you through freshman year by USA Today. Don has served on The Presidential Task Force for Fatherhood and Healthy Families, a collaboration between government and the private sector to rewrite the story of fatherlessness in America.
Donald Miller is distinguished as one of the most captivating and informative speakers out there. His audiences are encouraged to lean into their own story, creatively develop and execute the story of their team, and understand the story of their customers so they can serve them with passion. Don’s perspective on story have greatly influenced leaders and teams for Pantene, Ford/Lincoln, Zaxby’s, Chick-fil-A, Steelcase, Intel, Prime Lending and countless others.
How do we talk about what we offer in such a way people are guaranteed to pay attention? Most leaders, marketers, and salespeople have trouble breaking through the noise. What’s the solution? Invite customers into a story that compels them to pay attention and take action. If you are tired of being ignored and want to grow your business, learn to get customers’ attention, keep their attention, and increase orders using Donald Miller’s compelling storytelling framework.
This keynote is based on Donald Miller’s bestselling book Building a StoryBrand that has been read by more than 1 million business leaders and continues to sell nearly 200,000 copies per year.
Most people hate to sell but feel like they have to sell in order to grow their businesses. Most small-business leaders, real estate agents, financial advisors, and entrepreneurs don’t think of themselves as salespeople but the truth is if they don’t learn to sell, their businesses will suffer. So what’s the solution? The solution is to create a million-dollar sales pitch and enjoy sales conversations in which we invite customers into a story.
In this keynote, Donald Miller walks through the 5-step process that will make the customer the hero. Those who learn from this keynote will be able to engage in sales conversations that do not feel awkward or forced and lead to sales, even million-dollar sales. They will also be able to write great sales emails, give terrific presentations, and create proposals that earn new business.The goal? Use Donald’s framework to grow your business by at least a million dollars. If your audience wants to sell, Donald Miller will help them create a million-dollar sales pitch by making the customer the hero.
Most small business owners feel like they are winging it. But feeling like you are making it up as you go along gets frustrating and can make you want to quit. How do we alleviate that frustration and pain? Here’s the key: Understand that your business actually works like an airplane. That’s right, an airplane. The cockpit is your leadership, the right engine is your marketing, the left engine is your sales, the wings are your products, the body is your overhead, and the fuel tanks are your cash flow.
Every small business wants to grow their business but very few small business owners know how. If a small business owner understands how to manage the six parts of their business, their business will fly far and fast.
This keynote comes with a robust handout allowing the audience to walk away with a checklist that will ensure their business is in great shape. Some audience members believe this single keynote taught them more than an entire business education.
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