Kevin Brown

Kevin has a simple philosophy when it comes to leadership. He believes that you are "a leader
of one or a leader of none." He believes that leadership begins with mastering self along with
the daily habits required to become world class leaders, mentors and coaches to the teams we
live and do business with. The foundation of this program can be summed up in one powerful
idea…we reproduce what we are!
The role of leadership in an organization is to create an environment where people can be the
best version of themselves. That is what serves a brand well and stands out in a crowded
marketplace.
This program is designed to help participants:
• Create an environment where people are inspired to be the best version of themselves
and deliver world class performance to the people they serve.
• Develop a team of people that are committed, focused and on fire for the brand they
are helping to build.
• Design and deliver an organizational obsession statement that drives high performance
and a world class customer experience.
Key themes:
Heroes Help People...with NO STRINGS ATTACHED!
They go “all in” every time they take the field. They understand that in business and in life it’s
always personal and never perfect. Heroes create strong connections and reach beyond the
borders of transactional thinking to create transformational moments!
Heroes Create an Exceptional Experience:
The HERO’s calling card is pure excellence. It’s about using their talents, gifts and abilities to
their fullest potential and highest purpose. The HERO uses the best of who they are to serve
more people, more often, in bigger and better ways. The HERO is committed to personal
development and shows up better today than they were yesterday. Heroes build trust by
serving others with an authentic passion that turns everyday moments into superhuman
To learn more, contact Kevin Brown’s Business Manager, Michele Lucia at 214-543-0844 or mlucia@ADLSpeakers.com
The Hero Effect®
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experiences. The HERO is driven to serve others and understands that the greatest rewards in
life are determined by how well we take care of the people we live and do business with.
Heroes Take Responsibility:
HEROES own the moments that matter! They are actively present and engaged and do not
believe in random acts of kindness. The HERO is motivated instead by intentional acts of
difference making. They live by a simple code; “bring your best stuff to the present moment
and pour it into the lives of others.” They understand that before you can lead anyone else, you
must first be able to lead yourself. The HERO owns their attitude, their actions and their results.
They are committed to the best possible outcome in every situation regardless of circumstances
or events beyond their control. The HERO leads by example and knows that true success is
found in the power of simple choices.
Heroes Live and Work with Optimism:
HEROES see the world differently. For them, it’s not about positive thinking, it’s about
perspective. Looking through the lens of optimism gives the HERO supernatural vision. They see
what others cannot. They see opportunities instead of obstacles – possibilities instead of
problems. When things go wrong…and they will, optimism is what helps the HERO turn life’s
messes into a masterpiece.
In his signature style, Kevin uses real life stories and examples combined with rich content and
humor to drive home The HERO Effect principles and ideas. This program delivers actionable
ideas that every leader can implement immediately to begin creating a culture of excellence at
every level in their organization.

IDEAL AUDIENCE: This message is applicable to leaders at every level, across all industries.
Kevin customizes his stories and deliverables based on the audience’s profile.
FORMAT: 45 to 60 minute keynote; can be followed by a 60 to 90 minute “deep dive” into the
actionable ideas shared during the keynote.

In a fresh and entertaining style, Kevin shares ideas, strategies and principles that will inspire
and equip participants to show up every day and make a positive difference. At the heart of
Kevin’s message is a simple, yet powerful philosophy for life that drives every thought, every
action and ultimately every result we achieve both personally and professionally. Your team will
be motivated to reach beyond what is required and do something remarkable!
This program is designed to help participants:
• Achieve greater results by eliminating “ordinary" thinking and mastering the habit of
excellence.
• Own the moments that matter (and they all matter) by taking responsibility for their
attitude, their actions and their results.
• Create meaningful relationships and deliver an extraordinary experience for every
“customer” at work and at home.
Key themes:
Heroes Help People...with NO STRINGS ATTACHED!
They go “all in” every time they take the field. They understand that in business and in life it’s
always personal and never perfect. Heroes create strong connections and reach beyond the
borders of transactional thinking to create transformational moments!
Heroes Create an Exceptional Experience:
The HERO’s calling card is pure excellence. It’s about using their talents, gifts and abilities to
their fullest potential and highest purpose. The HERO uses the best of who they are to serve
more people, more often, in bigger and better ways. The HERO is committed to personal
development and shows up better today than they were yesterday. Heroes build trust by
serving others with an authentic passion that turns everyday moments into superhuman
experiences. The HERO is driven to serve others and understands that the greatest rewards in
life are determined by how well we take care of the people we live and do business with.
To learn more, contact Kevin Brown’s Business Manager, Michele Lucia at 214-543-0844 or mlucia@ADLSpeakers.com
The Hero Effect®
/Kevin Brown Page Two
Heroes Take Responsibility:
HEROES own the moments that matter! They are actively present and engaged and do not
believe in random acts of kindness. The HERO is motivated instead by intentional acts of
difference making. They live by a simple code; “bring your best stuff to the present moment
and pour it into the lives of others.” They understand that before you can lead anyone else, you
must first be able to lead yourself. The HERO owns their attitude, their actions and their results.
They are committed to the best possible outcome in every situation regardless of circumstances
or events beyond their control. The HERO leads by example and knows that true success is
found in the power of simple choices.
Heroes Live and Work with Optimism:
HEROES see the world differently. For them, it’s not about positive thinking, it’s about
perspective. Looking through the lens of optimism gives the HERO supernatural vision. They see
what others cannot. They see opportunities instead of obstacles – possibilities instead of
problems. When things go wrong…and they will, optimism is what helps the HERO turn life’s
messes into a masterpiece.
In his signature style, Kevin uses real life stories and examples combined with rich content and
humor to drive home The HERO Effect principles and ideas. This program delivers actionable
ideas that every leader can implement immediately to begin creating a culture of excellence at
every level in their organization.
IDEAL AUDIENCE: This message is applicable to all industries as well as all employees and
people no matter their position in the organization or life. Kevin customizes his stories and
deliverables based on his audience’s profile. (Ask us for a copy of the leadership version of The
Hero Effect® Keynote)
FORMAT: 45 to 60 minute keynote; can be followed by a 60 to 90 minute “deep dive” into the
actionable ideas shared during the keynote.