Biography

Gerry O’Brion is a marketing keynote speaker and author who translates big brand strategies into knowledge that any business can use to win in the marketplace. He is the Founder of What Big Brands Know® and the creator of The Power of BECAUSE framework of influence which shows companies how to stand out in the sea of sameness. His presentations drive growth with companies of all sizes from small businesses to billion dollar brands, and he has helped thousands of businesses become the #1 choice in crowded industries.  He built his career growing big brands and distills that experience into creating strategies and real ideas that are actionable immediately.

After earning his MBA at the University of Michigan, he worked with Procter & Gamble on brands such as Crisco, Tide, Mr. Clean, and Spic & Span. Next, at Coors Brewing Company he managed Coors Light, a $2 billion business. He was then VP of Marketing for the $1.5 billion Quiznos restaurant chain. Gerry was most recently VP of Marketing for Red Robin Gourmet Burgers, a $1 billon brand.

Gerry works to first understand your unique goals and challenges, and then to deliver a presentation that delivers maximum impact for every dollar you invest.

 

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Testimonials

Gerry electrified the group and set the tone for a supercharged sales meeting.
– JIM REYNOLDS, VP, SALES, FOODS SERVICES OF AMERICA
He just knocked it out of the park.
– Chip George, CEO, Comfort Research
Recommend him. Two thumbs up.
– John Kailunas, Chairman, Regal Financial Group
We walked away with so many great takeaways on how to drive our revenue.
– Pete Rupert, CEO, Fusion Education Group
Thank you for the great keynote and all the preparation before the meeting. The meeting theme, built from your work, resonated with the team and I heard so many great compliments. Even better, people were practicing how they will incorporate providing a BECAUSE. Your work was impactful – I can’t thank you enough!
– Kim Albrecht, Rheem
Insightful, fast-paced, something any business owner would benefit from.
– MIKE SLENSKI, VP, Three Daughters Media
Gerry brought a whole new dimension on how to differentiate our brand from other brands. We now have a road map on how to position our brand based on the knowledge gained. An extremely beneficial presentation for novices in how to separate yourself from the pack.
– GINGER MCLEAN, Walt Disney World Resorts
Clean, clear, enlightening. The best presentation I’ve seen.
– ERIC SALLEE, President, Progress Street Builders

Blog Posts

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5 Rules to Be Smart With Your Money

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Job Security and Growth Mindset

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