September 13, 2022

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Creating an engaging environment for conference attendees is a top priority for event planners. They have multiple opportunities to inspire audiences through keynotes, interesting breakouts, appealing networking events, and more.

? Panel discussions can be an excellent way to attract and educate attendees because their unique format fosters collaboration, provides different perspectives, and advances professional growth for any industry.

????? ?????????, author of the best-selling business book The Medici Effect, said, “The best ideas emerge when very different perspectives meet.” Read on to learn how you can effectively use panel discussions at your next event that entertain, educate and spark new ideas.

6 Tips for Conducting a Successful Panel:

? Choose a thought-provoking, industry-specific topic that interests your attendees.

? Book a confident, skilled, likable moderator who can seamlessly guide the discussion and keep it on track.
(Psst… we can help with this!)

? Thoughtfully choose panelists – 3-5 people is the magic number. Ensure they’re DIVERSE, topic-knowledgeable, and comfortable on stage.

? Connect moderator and panelists early. Whether by phone or in person, your moderator and panelists should acquaint themselves before taking the stage.

? Prepare open-ended questions tailored to your panelists’ backgrounds, so they’re excited to answer, and ask your moderator for input if they’re a subject matter expert, too.

? Arrange panelist seating to encourage every member to participate, even the audience. A cozy TV talk show set-up is a popular choice.

Have panel discussions worked well at your events?