Biography

Book Barb Betts through The Keynote Curators. 

Barb Betts is a sought-after keynote speaker, successful entrepreneur, passionate educator, and CEO.

Barb has captivated countless stages, including LVMH, Thelios, Fidelity National, Inman Connect, WomanUP!, and the NAR Annual Conference. Whether she’s teaching on leveraging relationships or authenticity, Barb brings an honest, compassionate, and transparent approach to every stage.

As a seasoned business owner with over 20 years of experience, Barb Betts has mastered the ever-changing world of entrepreneurship and the art of running a thriving business.

Through her signature frameworks, Barb Betts educates business professionals on the exact systems, processes, and knowledge necessary to grow their businesses by leveraging authentic relationships.

Barb’s expertise has been featured in multiple publications, including her award-winning Relationships Are Your Superpower® podcast. In today’s complex business landscape, where leaders often rely on familiar, measurable methods for growth, Barb stands out by emphasizing the profound impact of cultivating authentic relationships. Many professionals mistakenly believe building relationships cannot be systematized, leading to missed opportunities and decreased ROI. Barb challenges this by demonstrating that relationships are both an art and a science, achievable through deliberate, structured, and measurable actions.

For salespeople and leaders, Barb Betts offers a clear path to success: moving from simple transactions to building real, trust-based relationships. This approach leads to more referrals, loyal clients, and enjoyable interactions, equipping businesses to confidently adapt and thrive in today’s market.

Known for wowing audiences with her impactful and high-energy presentations, Barb Betts helps any audience tap into their greatness and leave feeling empowered and equipped with an action plan.

Barb resides in Southern California with her husband and two incredible children. When she is not on a stage, teaching, training, and mentoring other business owners, you can find her spending time with her family and friends, typically with a glass of Cab in hand.

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Supercharge Your Relationships: Unlocking the Science of Sales Excellence and Leadership Success

Most Requested by Sales and Entrepreneurs

Imagine a world where every interaction with your clients moves beyond mere transactions to create deep, trust-based relationships. This is the world Barb Betts envisions for sales professionals and leaders alike. Moving away from the impersonal transactions that have come to dominate the digital age, Barb introduces a groundbreaking strategy for building relationships rooted in authenticity, measurable progress, and shared success. Her approach illuminates a new path forward, steering clear of impersonal digital exchanges and toward genuine connections that form the foundation of trust and drive unparalleled business success.

Barb Betts demystifies the science of relationships, challenging the notion that trust and connection are reserved for a select few. She reveals that trust, the cornerstone of enduring professional relationships, is built through deliberate, systematic, and measurable efforts.

Through engaging storytelling and actionable strategies, Barb guides sales teams and leaders on how to elevate their go-to-market strategies and internal dynamics from the depths of commoditization to the peaks of collaborative success.

Join Barb Betts in this inspiring and strategically rich keynote, tailored expressly for sales and leadership audiences, where she equips you with practical tools, frameworks, and actionable strategies for building trust-based relationships. Discover how to apply these resources effectively to redefine your approach to sales and leadership, unlocking the immense power of trust-based connections. Step into a future where authenticity is the key to trust, where deepened relationships drive business success, and where the path to a fulfilling, sustainable career in sales and leadership is not just envisioned but fully attainable. This is your invitation to transform the way you connect, sell, and lead.

This keynote isn’t just a presentation; it’s a transformative journey for sales and leadership audiences.
Supercharge your Relationships:

Key Takeaways:
- Increase sales, strengthen relationships, and get more referrals using the BUILD Framework.
- Create genuine connections to grow your business and build customer loyalty.
- Embrace your true self to build trust, foster deeper relationships, and drive sales growth..
- Focus on understanding customer needs to develop long-lasting business relationships.
- Adopt an authentic sales approach that consistently delivers results.

Leading with Connection: Building Stronger Teams from the Inside Out

Most Requested by CEOs and Corporations

Imagine a world where every interaction within your team moves beyond mere supervision to create deep, trust-based relationships. This is the vision that Barb Betts has for CEOs and team leaders. Moving away from the traditional top-down directives, Barb introduces a groundbreaking strategy for building relationships rooted in authenticity, measurable progress, and shared success. Her approach shifts the focus from impersonal management practices to genuine connections that form the foundation of trust and drive unparalleled organizational success.

Barb Betts demystifies the science of team dynamics, challenging the notion that trust and connection are reserved for personal settings. She reveals that trust, the cornerstone of enduring professional relationships, is built through deliberate, systematic, and measurable efforts. Through engaging storytelling and actionable strategies, Barb guides leaders on how to elevate their team management and organizational culture from the depths of disengagement to the peaks of collaborative success.

Join Barb Betts in this inspiring and strategically rich keynote, tailored expressly for CEOs and leadership audiences, where she equips you with practical tools, frameworks, and actionable strategies for building trust-based relationships. Discover how to apply these resources effectively to redefine your approach to management and leadership, unlocking the immense power of trust-based connections. Step into a future where authenticity is the key to trust, where deepened relationships drive organizational success, and where the path to a fulfilling, sustainable career in leadership is not just envisioned but fully attainable. This is your invitation to transform the way you connect, lead, and inspire.

This keynote isn’t just a presentation; it’s a transformative journey for leadership audiences.

Key Takeaways:
- Cultivate Trust through Relationships: Build deep, lasting trust within your team through consistent interactions forming the backbone of effective, relationship-focused leadership.
- Foster Relationship-Driven Business: Prioritize foundational relationships to drive organizational success, increasing engagement and team retention through a relationship-first strategy.
- Enhance Leadership and Culture: Transition to a relationship-driven leadership approach and revitalize your culture, making every team interaction more meaningful and enhancing overall productivity.
- Embrace Authentic Leadership: Harness authenticity to forge genuine connections and achieve professional success, fostering a fulfilling and sustainable leadership path.

Confidently YOU! Embracing Authenticity to Transform Your Life!

Most Requested by Sales Leaders, Teams and Women's Events

In this powerful and evocative keynote, Barb addresses a fundamental truth often overlooked in the business world: you can’t have an authentic relationship with anyone else, until you have one with yourself. Through her personal journey of overcoming adversity, Barb highlights how self-acceptance profoundly impacts our ability to connect genuinely with others.

Barb opens up about the challenges of conforming to societal norms and the professional masks we wear to fit expectations, exploring how these facades hinder our relationships and business opportunities. With candor and care, she emphasizes the importance of self-awareness and self-love, explaining that only when we are true to ourselves can we be truly open and honest in our professional interactions.

Offering a strategic roadmap for personal and professional empowerment, Barb provides practical strategies for attendees to confront their self-doubt and embrace their authentic selves. She argues compellingly that authentic self-relationships are not just personal but are critical to creating trustworthy and lasting business relationships. This keynote is a call to action for professionals to dismantle their internal barriers, leading to more meaningful connections, enhanced leadership, and ultimately greater business success.

Key Takeaways:
- Discover how being authentic builds trusts, deepens relationships and enhances professional success.
- Learn why self-belief is vital and how it empowers you to overcome challenges and achieve success.
- Embrace the power of acting “as if” and authentically step into the version of yourself you aspire to be.
- Embrace authenticity without regrets and break free from the fear of judgment!
- Overcome doubt for good because the most important relationship you will ever have is the one with yourself.

Network Power: Mastering Relationship Building for Marketing Success

Most Requested by Sales and Network Marketing

Picture a world where every client connection feels less like a transaction and more like a genuine bond. That's the vision Barb Betts is championing for salespeople in the direct sales arena.

Breaking away from the typical digital grind, Barb introduces a fresh approach to nurturing relationships built on authenticity, tangible progress, and shared success. Her method shifts the focus from impersonal sales tactics to heartfelt connections that lay the foundation for trust and drive business triumph.

Barb delves into the art of relationship-building, debunking the myth that trust and connection are reserved for personal spheres. She reveals that trust, the bedrock of lasting professional relationships, is cultivated through deliberate, systematic, and measurable actions.

Discover how to implement these strategies effectively to redefine your sales and leadership styles, unlocking the power of trust-based connections. This is your roadmap to revolutionize how you connect, sell, and inspire.

Key Takeaways:
- Forge Trust through Authentic Bonds: Cultivate deep trust within your network through genuine, consistent interactions that pave the way for impactful, relationship-focused leadership.
- Nurture Relationships: Prioritize authentic connections to drive organizational success, boosting engagement and team loyalty through a relationship-driven approach.
- Elevate Leadership and Cultural Dynamics: Shift towards a leadership model centered on relationships, infusing vitality into your organization's culture, making every team interaction more meaningful and amplifying overall productivity.
- Embrace Authentic Leadership: Embrace authenticity as the cornerstone for building genuine connections and achieving leadership success, fostering a fulfilling and sustainable business journey.

Testimonials

I just had Barb speak on referrals and relationship building and it was dynamite. It was relatable, practical and actionable. Everything you want in a good keynote presentation! She is a passionate speaker with real world application! I highly recommend Barb and her Keynote presentation to anyone looking to help their team grow a referral based business.
– AJ Vaden, CEO and Co-Founder of Brand Builders Group
You can feel her conviction when she's on stage and I think that that's so important.
– Hilary Billings, CEO and Co-Founder, Attentioneers
Every time Barb takes a stage - ears perk up. She delivers with grace and kindness, and has so much relatable knowledge that the attendees know she is pouring out actual value. Her delivery is flawless and she spends valuable time with audiences as well. Her relationship marketing info translates to any sales profession. We have all endured speakers who are all surface but Barb is surface plus depths and it shows.
– Leigh Brown, CEO, One Community
Barb surpassed our expectations. She has a way of calling you out WHILE drawing you in. If everyone who heard her speak did even half of what she suggests- relationships will improve -and so will revenue.
– Kristen Hartnagel
I recently had the privilege of co-hosting a live virtual event with Barb Betts, where she delivered a truly dynamite keynote presentation on referrals and relationship building. Barb's session was not only relatable but also exceptionally practical and actionable—everything you'd want in a stellar keynote.
– Chelsea Peitz
Barb is a phenomenal communicator and speaker and delivers a powerful and actionable message in an hour! Her delivery was clear, confident, and compelling in a way that dances between lovingly calling you out and reminding you how equipped you already are to win.
– Amy LaVallie
Barb has an incredible presentation. Not only is she a dynamic speaker, but she left me with ideas that I can bring into every aspect of my referral and relationship business.
– Reshia Guarnotta
Barb is an absolute rockstar at fostering relationships and helping individuals get the most out of our connections. Some words I'd use to describe my time with Barb: engaged, entertained, in awe, open-minded, and determined -- just to name a few.
– Matt LeBris
I love watching Barb Betts speak! She is engaging, inspiring and her real-world experience is so relatable. She is the master of building authentic relationships in life and business. I highly recommend Barb Betts!
– Eric Johnson

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Blog Posts

 

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