Crystal Washington

Biography

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Crystal Washington works with organizations that want to leverage technology to increase profits and productivity. Technology includes social media, apps, smartphones, and the web. Hired by companies including Google, Microsoft, and GE, companies in North America, Africa and Europe book Crystal Washington when they want their teams to take action online.

Infusing humor, Crystal is known for her ability to take complex technology topics and make them easy to understand and accessible for everyday professionals and small business owners, across generations. Whether talking about her crazy technology missteps or how to combine online with offline customer interactions to build relationships, audiences relate to her practical, non-tech jargon approach to using tech to make us all more efficient, effective, and connected. At the end of each program, attendees walk away with items they can immediately implement.

Crystal Washington has appeared in numerous publications including Entrepreneur, Bloomberg Businessweek, and Forbes and is regularly called on by major television networks as a tech expert. Crystal is the author of the books One Tech Action and The Social Media Why.

Prior to becoming a professional speaker, Crystal Washington owned a successful social media consulting firm. Before that, she worked in revenue management and corporate sales where she managed several fortune 500 accounts and repeatedly broke company sales records in her early 20s. She is a member of the National Speakers Association and is a Certified Speaking Professional. Crystal is also a certified futurist who is a member of the Association of Professional Futurists and the World Future Society.

Outside of speaking, Crystal Washington considers herself to be a fun-loving nerd and travel fanatic. You might find her reading a book, enjoying a West African dance class, or cuddling up with an alligator in the middle of the Amazon Rainforest.

Crystal resides in Houston, TX with her husband CJ and their plant named Dog.

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Speech TopicsExpand each topic to learn more

Future-Proof Yourself: Innovate and Thrive in Times of Uncertainty

The new normal of consistent change is leaving leaders concerned about being left behind. Instead of implementing half-baked, panic-driven ideas, it's time to identify the breadcrumbs — secret hints — the future has left for us to find. In this talk, technology futurist Crystal Washington will show you how to innovate, thrive, and enjoy the ride!

In this session, you will:
- Understand the future's gifts, allowing you to shape and manipulate for your ultimate outcomes.
-Identify the most under-utilized breadcrumbs of innovation that you already have in your basket.
-Create a framework to future-proof your career while removing stress!

Generative AI for Leaders: Staying Ahead in a Machine-Driven World

— Highly Customized to Industries and Job Functions —

The AI-driven future of work is here, and generative AI is rapidly becoming a vital tool for achieving business success. Technologies like ChatGPT are no longer just optional productivity boosters—they are transforming how professionals work, innovate, and compete. If you’re not leveraging AI effectively, your competitors already are. In this highly engaging keynote, Crystal Washington will reveal the latest breakthroughs in generative AI and how you can safely harness them to drive efficiency, innovation, and competitive advantage.

In this session, you will:

- Understand what generative AI is—and isn’t—along with its latest capabilities and limitations.
- Explore how tools like ChatGPT are reshaping your industry and transforming business operations.
- Learn strategies for integrating generative AI into workflows to maximize productivity and results.
- Discover best practices and ethical considerations for using AI responsibly in business.

The Competitive Edge: Spot Trends and Thrive in the Future of Work

In a world where change moves faster than ever, successful organizations don’t just react—they spot what’s next and act confidently. From shifting tech to evolving workplace norms, the future of work is unfolding now. In this fast-paced and interactive session, technology futurist Crystal Washington shows you how to uncover the signals of what's coming, focus on what matters most, and turn insight into impact.

In this session, you will:
-Spot the difference between passing fads and game-changing trends.
- Discover the top shifts reshaping work, leadership, and innovation.
- Learn simple tools to track trends and stay ahead of the curve.
- Apply trend insights to boost team performance and future readiness.

The Future-Ready Organization: How to Stay Relevant in an Uncertain World

— FutureBend Organizational Assessments Available as an Add-on —

Disruption is no longer a possibility—it's a certainty. Organizations that fail to adapt will be left behind. In this high-energy session, Crystal Washington provides leaders with tactics and strategies for becoming future-ready. Attendees will gain practical insights on fostering adaptability, integrating emerging technologies, and developing a resilient culture. Crystal will also introduce FutureBend™ personality archetypes, helping leaders leverage their strengths and recognize potential unseen gaps as they drive their organizations forward.

In this session, you will:
- Uncover the FutureBend™ personality archetypes and how they influence decision-making.
- Learn methods to cultivate a culture of innovation and continuous learning.
- Develop a proactive approach to technological and market disruptions.

Testimonials

I just returned from a 3 day conference in Chicago attending social media training seminars and I learned more from you in 1/2 hour than 72 hours there. Easy to understand, implement, manage, and great tips to grow my business. And, you are so bright and lively! Thanks!

– UBS Presentation Attendee & Business Owner

Crystal recently presented to a group of Hanley Wood's top customers on top social media strategies and opportunities. Crystal's style is incredibly dynamic and energetic but her most powerful skill is her ability to create meaningful conversation. Within 2-3 minutes of the presentation beginning she had the room buzzing, asking questions and taking notes. Top 5 industry presenters I've seen in 20 years.

– Dave Colford / Chief Revenue Officer - Hanley Wood

As a speaker and a marketing strategist, I personally believe that the style and substance of your content was as savvy as it was intriguing… On behalf of the people of the Republic of Ghana and the whole of Africa, thank you for a memorable experience.

– Benjamin Gregory Aggrey / CEO - Effusion Motivate

You were so funny and engaging…many of our members commented on how this was the best seminar we have ever held!

– Melissa Clemente / Manager of Membership Services - Long Island CVB

I got a better idea of how I should be using social media more effectively in Crystal's sixty minute presentation than all the time spent over the past two years with other speakers. Her knowledge, enthusiasm, clarity and concise message was energizing.

– Mark Kovich / Vice President of Sales & Marketing - American Woodmark

Our digital team attended Crystal's workshop on Social Media at an NNPA convention. We immediately went to work on a new Social Media strategy for PhillyTrib.com based on what we heard from Crystal's workshop—After 8-months of activity, we've organically quadrupled our Followers on Twitter and our Likes on Facebook. The Philadelphia Tribune at PhillyTrib.com has reported a 61% increase in average unique visits per month, and a 41% increase in average total page views per month. Now, that's value!

– Todd Edwards - Digital Project Manager - Philadelphia Tribune

Booksby Crystal Washington

The Social Media Why

One Tech Action

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Blog Posts

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