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Biography

Born in the small coal mining village of Minto, NB, and son of country music legend Joey Knight, Jason Cyrus is renowned for his big heart, quick wit, great sense of humor, family values, and charismatic personality.

A true Canadian at heart, Jason’s love for hockey matched his talent and skill. During his hockey career, he played on AAA teams, earning numerous awards, including Most Valuable Player. His dedication led to an invitation to try out for a Junior A hockey team in Ontario, where he secured a position, opening doors to further opportunities.

Jason Cyrus discovered his passion for magic, theatre, and hypnosis at a young age, performing with his school drama club in Minto, NB. He officially made his stage hypnosis debut on October 19th, 2007, with a LIVE show in Sussex, NB. Since then, he has risen to prominence as one of Canada’s top entertainers. Dubbed “Canada’s Stage Hypnosis King” by Niagara Falls, Jason quickly became a sensation, captivating audiences in major theatres and casinos nationwide. His world-class performances, packed with laughter and excitement, consistently attract sold-out crowds, making his shows some of the most sought-after events. Beyond public performances, major corporations also book Jason as headline entertainment for their events.

In 2016, Jason developed the powerful keynote Achieve the Unthinkable, and in 2024, he launched the highly anticipated Unlocking Business Brilliance, designed specifically for corporations. His keynotes teach three simple, powerful, and transferable techniques to internalize personal and professional goals into the unconscious mind, while also demonstrating how to apply scientific principles in both business and personal life through the power of hypnosis, focus, and visualization. Combining world-class entertainment with a transformative message, Jason has become one of the busiest speakers in Canada, captivating corporate audiences nationwide. Dr. David Scott, Associate Professor in the Faculty of Kinesiology and sports psychologist for the Montreal Canadiens, calls Jason’s message “life-changing” and notes that his presentations leave audiences “spellbound.”

Beyond his stage shows and keynotes, Jason is recognized as one of the top hypnotherapists globally, working with clients virtually and at Evolve Health Solutions in Moncton, NB. He is a certified clinical hypnotherapist (C.H) through the International Hypnosis Association and the National Guild of Hypnotists, and is certified with the Mike Mandel Hypnosis Academy in Neo-Ericksonian Hypnosis. Additionally, he is a Naturopath (N.C) certified by The Academy of Naturopaths and Naturotherapists of Canada and a member of the Alliance of Professional Naturopaths and Naturotherapists.

In 2022, Jason became a Neuro Change Practitioner (NCP) through the Neuro Change Institute in Australia, studying under PhD-level teachers from top universities such as Harvard Medical School, The University of Queensland, and Yale University. His studies covered beliefs, mindset, emotional intelligence, the subconscious/unconscious mind, and neuroplasticity.

With a love for sports, Jason trained with Brian Cain, a leading authority on Mental Performance Mastery, to become a certified Mental Performance Coach.

Jason helps his clients reach their true potential and enhance their lives, specializing in working with athletes. His successful shows and speaking engagements have expanded his clientele, drawing people from afar for private consultations. While Jason enjoys performing and speaking to large audiences, he finds one-on-one work with clients equally, if not more, rewarding.

In 2024, Jason released two books: Mental Mirrors: Reflecting on Mastering Your Mind and Unlocking Business Brilliance. Mental Mirrors provides a comprehensive guide to mastering mindset with practical tools and techniques to boost confidence, enhance motivation, and overcome self-limiting beliefs. The book emphasizes consistent action and positive thinking, empowering readers to break through barriers, achieve goals, and create a life beyond limits.

Unlocking Business Brilliance is an in-depth exploration of Jason’s acclaimed keynote, offering strategies to align mindset with business objectives for exceptional results. Through engaging stories, practical exercises, and proven methods, Jason shows professionals how to unlock hidden potential, drive innovation, build resilience, and foster high-performance cultures. Perfect for entrepreneurs, executives, and teams, Unlocking Business Brilliance serves as a blueprint for achieving breakthrough success in today’s competitive business world.

In his personal time, Jason enjoys playing hockey, weightlifting, and golf. His true dedication lies with his wife, Catherine, and daughter, Chloe, cherishing the time spent with them.

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Unlocking Business Brilliance

Practical approaches to ingraining goals and enhancing business performance

In "Unlocking Business Brilliance”, Jason Cyrus delivers a practical approach to ingraining goals and enhancing business performance. Recognizing that motivation often fades within days, Jason emphasizes that true, lasting change comes from structured, science-backed strategies rather than fleeting inspiration. As an unconscious coach, Jason explores the habits of top performers and how anyone can adopt these to excel in their careers and personal lives. His engaging and humorous presentation reveals three powerful techniques to help you and your team internalize business goals, boost performance, and achieve unprecedented success.

Key takeaways include:
• A live self-hypnosis demonstration to align your subconscious with your business goals.
• Practical, transferrable techniques for driving success in all areas of life.
• Tools for immediate implementation to enhance sales performance.

Testimonials

Jason, our sincere thanks for speaking at our EXIT Realty Canadian Conference in Halifax. Our core principles are grounded in mindset, reaching your potential and uplifting those around us. We are servant leaders. Your approach demonstrated the power of the mind, putting into action what words alone can't do. Many of our real estate professionals said, 'If I hadn't seen it with my own eyes, I would never have believed it.' Indeed, for many people, seeing is believing. You shifted people's perspectives on what is possible, doing so with a roar of laughter, again and again. Your session was both entertaining and enlightening, and we couldn't imagine a better delivery. Bravo!”
– Joyce Paron - CEO – Canada for EXIT Realty Corp. International
"If you are looking for a BOOM at your next event that will have the MOST IMPACT on your staff's mindset and motivation, Jason Cyrus is your guy! "Achieve the Unthinkable" is a NEXT LEVEL presentation that will have your team laughing like crazy and bring home a message that will get your team fired up to take over your industry. The energy Jason brings to your event will seem like you are experiencing a show at the Caesars in Las Vegas. We will definitely have Jason back in our other locations in the near future. Do yourself a favor and hire Jason for your next staff event. You will NOT regret it.”
– Joe Godbout – CEO GREENFOOT ENERGY SOLUTIONS
Jason exceeded our expectations as both an entertainer and a motivator at our recent client appreciation event. Not only did he captivate the audience with his hypnotic skills, but he also delivered a powerful message that resonated with our guests. The feedback we received was amazing. His ability to seamlessly blend entertainment with a meaningful takeaway elevated the experience for everyone involved. We wholeheartedly recommend Jason for his exceptional talent and impactful delivery. Thanks for the great evening Jason!
– Dave and Amy Watt – CEO, The Right Choice Realty, Fredericton, NB
Jason Cyrus brought ‘Unlocking Business Brilliance’ to life for our General Managers and Account Reps at MBS Radio. Right away, the room was engaged. Our team left with tools they could use immediately. It was inspiring to see people excited about their goals, more focused, and ready to raise their game. In short: Jason really helped us Unlock Business Brilliance.
– David Pace, COO, MBS Radio
A huge thank you to Jason Cyrus for closing our #Playbook2025 event with an unforgettable session! From the live hypnosis demonstration, sharing skills to help align our subconscious with our business goals, to the strategies for success, and the practical tools we can implement right away—your insights were nothing short of amazing. You left us all inspired and with so much to think about as we move forward. Thank you for such a powerful and impactful presentation!
– Équipe Roger LeBlanc Team - Re/Max Avante
Jason performed his keynote Unlocking Business Brilliance for the Engineering & Operations Department of the City of Fredericton on February 25, 2025. Jason was not only highly entertaining, but he delivered a thoughtful and inspiring message to our group. With an audience of over 100 people, Jason delivered an unforgettable experience that left a lasting impression on all present. The amount of talk generated around the office after the event was incredible, the feedback from our team has been overwhelmingly positive, with many highlighting the performance as a standout moment in our Departmental events. The interactive nature of his performance with the 6 Engineering & Operations staff members engaged everyone in the audience, creating a shared experience for all. We highly recommend Jason to any organization seeking to offer their staff an engaging, inspiring message through an interactive performance.
– Mike Walker – Operations Manager – City of Fredericton
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