Biography

From humble beginnings to a self-made millionaire with over four billion dollars to date in global sales and a starring role on ABC’s hit reality show The Shark Tank, John has elevated himself to 21st century renaissance businessman, setting the standard of excellence in marketing, branding, consulting, and beyond.

John is the creator of FUBU, one of the most iconic urban fashion brands in the world. He steered FUBU from a mere concept to a global fashion powerhouse with annual retail sales exceeding $350 million at its peak, in part by pioneering the art of integrating fashion, culture, music, and branding.

An entrepreneur extraordinaire and marketing mastermind, Fortune 500 companies actively seek John out for advice and consultation — so much that he started branding corporation Shark Branding separate from his diverse apparel business.

John is the author of two books, Display of Power: How FUBU Changed a World of Fashion, Branding, and Lifestyle and The Brand Within: How We Brand Ourselves, From Birth to the Boardroom. His expertise has resulted in being honored with numerous major industry awards, including from Brandweek, Advertising Age, NAACP, Crain’s Business, and Ernst & Young.

Refreshingly honest, inspiring, informative, and entertaining, John uses stories from his all-American journey to illustrate his success strategies and leaves audiences with practical, tangible, and invaluable tools they can apply to achieving both personal and professional goals.

2022 Highlight: Real Leaders Magazine named Daymond John one of the Top 50 Keynote Speakers in the World 2022. After two of the craziest years in our country’s history, we wanted to pay tribute to the resilient men and women who gave us the assurance to keep going and provide a list of “real” teachers — people who speak from experience.”

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Daymond's talk was inspiring and motivating for the social entrepreneurs participating in our business accelerator, as well as those watching and considering entrepreneurship as a means to address social determinants of health in their communities. He let people know that they can do well financially while also making a difference.
– American Heart Association (2021)
Daymond’s interactive presentation with pictures, music, and being able to connect with our audience in a genuine way was my favorite. It didn't feel fake or cheesy. He was able to command a room full of people with ease. I love that Daymond had a "set time" to take pictures and that gave folks almost an excuse to put down their phones for the rest of his session and solely focus on him.
– CMP (2021)

Booksby Daymond John

The Brand Within

Display of Power

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