Jesse Itzler

Serial Entrepreneur, Co-Owner of Atlanta Hawks, Endurance Athlete, Bestselling Author

Topics: Entrepreneur, Inspirational & Motivational, Business, Best Selling Author, Business Growth, Business Leadership, Future of Work, Innovation, Leadership, Mindfulness, Sales, Success

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Biography

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A successful serial entrepreneur, Jesse Itzler’s mission is to continually raise the bar and build his LIFE RESUME. With a passion for endurance challenges, he completed Ultraman in 2022 at the age of 53, which entails a 6.2-mile open water swim, 261.4-mile bike, and 52.4-mile run, the same year he sold his endurance hiking company, 29029 Everesting, to iFit. These things are not uncommon for Jesse Itzler, who also completed a 100-mile running race, sold Marquis Jet to Warren Buffett in 2010, and partnered with Zico Coconut Water which sold to Coca-Cola in 2013.

Jesse Itzler’s career is unlike anyone else. He started as a rapper on MTV in 1991, became the Manager of the greatest hip-hop band ever, Run-DMC, and wrote the anthem for the NY Knicks.

He always says, “You don’t have to be the smartest in the room, but you have to be the most passionate.” He teaches his principles and best practices through his online course and coaching program—where thousands of people have learned from his lifestyle approach and applied it to their own.

When he’s not training with Navy Seals (check out his book, Living with A Seal) or learning from monks (check out his other book, Living with Monks), you can find him plunging in cold water and sweating in hot saunas as part of his latest venture, All Day Running Co., a brand built on the foundation of combining race-like challenges (half-marathons, marathons, etc.) with retreat-like experiences (cold and heat exposure).

At the end of the day, his proudest accomplishment is his family—with three sons and a daughter, he and his wife, Sara Blakely (founder of SPANX), definitely have their hands full!

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Videos

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The Spiritual Billionaire

Being an entrepreneur is a journey you walk, as you look to achieve big things. In this speech, Jesse shares stories from his own path. Brought to life with the help of DJ Dee Wiz, through humor, music, love, loss, and knowledge, Jesse distills lessons he’s learned. By breaking down the hours in a day, and knowing that sometimes a lot of soul, creating your own luck, and the power of the spoken word can allow your own journey to get you exactly what you want, without having to give up what you have.

Ready, Fire, Aim!

Accompanied by DJ Dee Wiz, Jesse combines music and dramatics in this presentation encouraging audiences to aim high by maintaining perspective and taking risks. In this motivational, inspirational, emotional, and energetic new talk, Jesse shares stories from his years as a serial entrepreneur, competitive runner, and professional rapper to illustrate how you can change your mindset to achieve anything.

Build Your Life Resume

We put so much emphasis on our traditional resume. What if we flipped that model upside down and focused on building our LIFE resume instead? Jesse shares the key lessons he has learned throughout his humorous, unconventional business journey and life adventures. From the specific habits he practices to the motivating rules he lives by, Jesse will leave you with actionable steps you can take to design your most rewarding life.

Ignoring the Tap on your Shoulder

One of the biggest regrets we can ever have is not living up to our true potential. The good news is, it’s preventable. Jesse Itzler takes us on a humorous ride that spans business, wellness, and mindset. At the end, you will walk away with actionable steps to help you start over-indexing in the key buckets of your life.

The Bus Ride

Always living his life outside the box, Jesse was a rapper on MTV, co-founded the world’s largest prepaid private jet company, helped pioneer the Coconut Water craze, ran a 100-mile race, and has spent time living with a group of monks and a Navy SEAL. Since few are ready to take on these challenges themselves, learn valuable life lessons from Jesse’s experiences and how you can build your own life resume.

Testimonials

The BEST. Jesse was memorable and impactful. Jesse did an amazing job to close out the summit. He had the audience extremely engaged. He received a standing ovation when finished and deserved every bit of applause. Most memorable event of the summit in my opinion. As a direct result of his presentation; I immediately implemented some changes that have already made a positive impact on my practice. His talk was very inspiring and motivating.

– Wells Fargo

Thank you for putting on such a great performance – your contagious energy and spirit was exactly what my team needed to regain motivation after a tough year. Your message on differentiation and what was your brownie was incredibly poignant for our people as they continue to look for ways to stand apart from their competitors. The point you drove home regarding the importance of keeping after success despite all odds, was exactly what my team needed to hear. I’m certain this will reverberate in their memory as they face a difficult year filled with many challenges. I cannot thank you enough for igniting a much-needed spark in my team and myself.

– Caliber Home Loans

He was awesome – standing ovation! Our association was very happy. Thank YOU!

– National Association of REALTORS

Thank you for putting on such a great performance – your contagious energy and spirit was exactly what my team needed to regain motivation after a tough year. Your message on differentiation and "what is your brownie" was incredibly poignant for our people as they continue to look for ways to stand apart from their competitors. The point you drove home regarding the importance of keeping after success despite all odds was exactly what my team needed to hear. I’m certain this will reverberate in their memory as they face a difficult year filled with many challenges. I cannot thank you enough for igniting a much-needed spark in my team and myself."

– Caliber Home Loans

Booksby Jesse Itzler

Living with Monks

Living with A Seal

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Blog Posts

Soft Skills You Need to Become a Great Event Planner

Master the soft skills that transform good event planners into great ones with expert insights from Emmy-winning producer Gabriella Robuccio.

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