Biography

Michael Treacy is President and Founder of Treacy & Company, based in Boston. He brings over 35 years of experience helping companies achieve market leadership. Companies across the globe have used Michaelā€™s ideas about customer value propositions and growth disciplines to reshape strategies, bolster competitive positions, and dramatically improve top and bottom-line performances.

Michaelā€™s ideas have been shaped by his rich experiences as an academic at MIT, as an advisor to some of the most successful firms of the past decade, and as an entrepreneur who has established and led several successful firms. In his career, heā€™s encountered and surmounted almost every obstacle to achieving exceptional company performance and building extraordinary firms.

Treacy & Companyā€™s work draws on Michaelā€™s three decades of research on business performance. His most recent book titled, Double Digit Growth: How Companies Achieve It No Matter What,Ā has been aĀ Business Week bestseller. It presents a commonsense approach for achieving superior, profitable growth. His earlier coauthored book, The Discipline of Market Leaders,Ā has been aĀ New York Times bestseller; it outlines the principles of leadership in a competitive marketplace ā€“ focused on an unmatched customer value proposition delivered through a unique operating model design. Many large and small companies have adopted these principles to drive their business strategies and build competitive advantage.Ā  Michael has also published numerous articles over the past two decades in many popular magazines and journals and is a frequent contributor to theĀ Harvard Business Review.

Formerly a Professor of Management at the Sloan School of Management at the Massachusetts Institute of Technology, Michael received his Ph.D. from MIT and his engineering degree from the University of Toronto. He has been a board member for several leveraged buyouts and new ventures.

Michael enjoys researching and collecting 18th and 19th century art and artifacts produced in China for the Western market and reading about history, from any period and for every region of the world. Michael enjoys living in a natural environment with his family and 9 dogs, removed from the hustle and bustle of urban life.

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Testimonials

Michael Treacy has given us a provocative, thoughtful and very useful book about managing for business growth. He shatters myths and misperceptions about growth and then provides many pragmatic and powerful insights from his research findings and case studies about the real drivers of sustained growth. His view of strategy for growth is organic and multifaceted, and based upon building and sustaining momentum over time.
ā€“ Dr. Thomas Gerrity, Professor and Former Dean of The Wharton School
Michael Treacy offers a primer on the five paths to sustained growth - there really are no other options.
ā€“ Michael H. Jordan, Chairman, Chief Executive Officer, EDS - Peter I. Bijur, Retired Chairman and CEO, Texaco
In business, the wins and losses are measured by growth. Either you grow or you lose. Michael Treacy presents a disciplined new way to think about business growth, based on intensive analysis and his intimate knowledge of the challenges facing private sector leaders. Treacy's insights here will provoke fresh approaches.
ā€“ aul Tagliabue, National Football League Commissioner
Michael Treacy does it again!
ā€“ Dr. Jean-Pierre Garnier, Chief Executive Officer, GlaxoSmithKline
Growth is the oxygen of success in business. Without it, your enterprise withers. Michael Treacy offers a crash course in teaching your company to grow.
ā€“ Thomas G. Stemberg, Founder Executive Chairman, Staples

Booksby Michael Treacy

Double-Digit Growth

The Discipline of Market Leaders

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