? Understanding who people truly are is all about understanding their values. In today’s Values Economy, this knowledge is the secret to business success.
? At LPL Financial’s Annuity & Insurance Symposium in Dallas, financial advisors were captivated by a presentation from David Allison, the Behavioral Scientist and Human Values Expert. He’s also the mastermind behind Valuegraphics, a global dataset that uses values-based research to influence and predict people’s behavior anywhere in the world.
?️?According to David, values are the driving force behind every decision and emotion. The key to success in any business is understanding clients’ values. For LPL Financial advisors, values are the heart and soul of their entire process, service, sales, and business strategies. By identifying shared power values with clients or prospects, advisors can forge stronger connections and steer outcomes more effectively.
? Once again, LPL Financial‘s exceptional events team orchestrated a conference that left a lasting impact on the audience.✨
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