Using a Professional Moderator ?? ??????????? ????????? ???? ???? ???? ??????? ??????? ? Years ago, my client booked a high-profile keynote speaker and insisted in having the CEO of the company act as the moderator. This was a big...

?? ??????????? ????????? ???? ???? ???? ??????? ??????? ?

Years ago, my client booked a high-profile keynote speaker and insisted in having the CEO of the company act as the moderator. This was a big mistake. ❌

Both the meeting professional and myself urged, even begged the CEO to use a professional moderator for the fireside chat-style conversation, to no avail.

The CEO was not equipped to handle the strong personality of the speaker and quickly the fireside chat turned into a one-man show.

It made the CEO look ineffective and even weak and more importantly, the message that we all worked so hard on was completely lost. The session was ruined. ?

????? ? ???????????? ????????? ?????????? ? ????????? ??? ???????? ??????? ???????.

? The flow of the conversation is managed by the moderator
? The investment made in the keynote speaker is maximized
? Key messaging points are guaranteed to be covered
? The timeline of the session will be followed
? Moments of spontaneity can be leveraged but will not divert the focus of the conversation

A professional moderator will only enhance your event.

Tags: author, business, entrepreneur, inspirational, leadership, motivational

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