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Biography

Cliff Goldmacher is a GRAMMY-recognized, #1 hit songwriter, two-time TEDx speaker, and author who helps organizations build cultures of innovation and boost creative confidence—through the power of songwriting.

Over the past decade, Cliff has partnered with global leaders like Accenture, Deloitte, and Bank of America to enhance collaboration, engagement, and adaptability. His high-energy, interactive programs blend music with practical tools to drive meaningful change.

Featured in Forbes and published in Fast Company, Cliff Goldmacher is also the author of The Reason For The Rhymes: Mastering the Seven Essential Skills of Innovation by Learning to Write Songs. He’s collaborated with top institutions like IDEO, the ASAE, and Vanderbilt’s Owen Graduate School of Management.

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Innovation & Creativity Songwriting Program

The What
A 60-minute program using songwriting to help organizations build cultures of innovation, boost creative confidence and problem-solve around a specific organizational issue or objective.

Participants are guided through the process of writing lyrics based on their chosen topic. At the program’s high point, Cliff composes the music to the completed lyric on the spot and the participants sing their newly-written song which, without exception, makes the experience and its subject matter unforgettable.

The How
By breaking down the process of songwriting into easily understood and manageable pieces, Cliff shows participants how to employ storytelling and emotion-rich language in service of a profound exploration of a chosen topic or objective.

The Why
In order to think differently and explore new ideas, it’s critical for high achievers to develop their creativity and diversify their problem-solving and innovative approaches. Songwriting provides a unique and powerful new way to think about complicated issues and achieve improved solutions.

The Who
Cliff Goldmacher is a GRAMMY-recognized, #1 hit songwriter, 2x TEDx speaker and author who, for the past decade, has been helping organizations build cultures of innovation and boost their creative confidence by teaching them to write songs.

Testimonials

I truly value your expertise, knowledge and kindness with your tips and blogs.
– Jonny Amos, Songwriter, Producer and Creative Director at The SongLab, Ltd.
Thank you for your concise and focused look at what it takes to be a pro songwriter. Your tips are always helpful in making me look at things from a different angle as well as reinforcing things that I know but sometimes fail to do.
– Tom Rose
Cliff, just wonderful! All your articles are full of knowledge. I want to personally thank you for sharing all this info.
– Val Rogolino

Booksby Cliff Goldmacher

The Reason For The Rhymes

The Reason For The Rhymes

For Meeting Planners

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Blog Posts

Why Curiosity Is the Secret to Real Growth in Business and Life

Why Curiosity Is the Secret to Real Growth in Business and Life

Discover why curiosity, not busyness, drives real growth. Diana Kander explains how a weekly reset builds curiosity into business and life.

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Your Career Could Show Up Where You Least Expect It with Melissa Proctor

Your Career Could Show Up Where You Least Expect It with Melissa Proctor

Melissa Proctor's career took her from NBA ball girl to CMO. Here's what her path teaches us about growth, leadership, and career choices.

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Negotiation Is the Most Analog Skill Leaders Can’t Outsource

Negotiation Is the Most Analog Skill Leaders Can’t Outsource

Negotiation is still a human skill. Here's why the most analog part of work matters more as AI takes over the rest.

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Why High Performers Fall Into the When-Then Trap (and How to Escape It)

Why High Performers Fall Into the When-Then Trap (and How to Escape It)

High performers often delay their own well-being for "someday." Dr. Robyne Hanley-Dafoe explains why, and what to do instead.

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Business Culture Is Built in Small Moments, with Chris Dyer

Business Culture Is Built in Small Moments, with Chris Dyer

Chris Dyer explains how everyday leadership moments shape business culture, trust, and whether employees choose to stay.

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25th Anniversary of 9/11

25th Anniversary of 9/11

Twenty-five years is a strange distance. It’s long enough for 9/11 to start sounding like history to people who weren’t alive for it, and close enough that many of us can still say exactly where...

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Why Remote Work Is Quietly Breaking Your Team’s Ability to Innovate

Why Remote Work Is Quietly Breaking Your Team’s Ability to Innovate

Shawn Kanungo explains why remote work quietly damages innovation, even when it boosts individual productivity. Here's the real cost.

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Networking Redefined: Eat, Drink, and Succeed, with Laura Schwartz

Networking Redefined: Eat, Drink, and Succeed, with Laura Schwartz

Laura Schwartz reveals what real networking looks like: service, presence, and community over status and self-interest.

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