Cliff Goldmacher

The What
A 60-minute program using songwriting to help organizations build cultures of innovation, boost creative confidence and problem-solve around a specific organizational issue or objective.

Participants are guided through the process of writing lyrics based on their chosen topic. At the program’s high point, Cliff composes the music to the completed lyric on the spot and the participants sing their newly-written song which, without exception, makes the experience and its subject matter unforgettable.

The How
By breaking down the process of songwriting into easily understood and manageable pieces, Cliff shows participants how to employ storytelling and emotion-rich language in service of a profound exploration of a chosen topic or objective.

The Why
In order to think differently and explore new ideas, it’s critical for high achievers to develop their creativity and diversify their problem-solving and innovative approaches. Songwriting provides a unique and powerful new way to think about complicated issues and achieve improved solutions.

The Who
Cliff Goldmacher is a GRAMMY-recognized, #1 hit songwriter, 2x TEDx speaker and author who, for the past decade, has been helping organizations build cultures of innovation and boost their creative confidence by teaching them to write songs.