Biography

Jocko Willink is a retired U.S. Navy SEAL officer, co-author of the #1 New York Times bestseller Extreme Ownership: How U.S. Navy SEALs Lead and Win, Dichotomy of Leadership, host of the top-rated Jocko Podcast, and co-founder of Echelon Front, where he serves as Chief Executive Officer, leadership instructor, speaker and strategic advisor. Jocko spent 20 years in the SEAL Teams, starting as an enlisted SEAL and rising through the ranks to become a SEAL officer. As commander of SEAL Team Three’s Task Unit Bruiser during the battle of Ramadi, he orchestrated SEAL operations that helped the “Ready First” Brigade of the U.S. Army’s First Armored Division bring stability to the violent, war-torn city. Task Unit Bruiser became the most highly decorated Special Operations Unit of the Iraq War.

Jocko returned from Iraq to serve as Officer-in-Charge of training for all West Coast SEAL Teams. There, he spearheaded the development of leadership training and personally instructed and mentored the next generation of SEAL leaders who have continued to perform with great success on the battlefield. Jocko is the recipient of the Silver Star, the Bronze Star, and numerous other personal and unit awards.

Upon retiring from the Navy, Jocko co-founded Echelon Front, a premier leadership consulting company, where he teaches the leadership principles he learned on the battlefield to help others lead and win. Jocko also authored the Discipline Equals Freedom Field Manual, a New York Times Bestseller, and the best selling Way of the Warrior Kid children’s book series.

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STRATEGIC ADVISING – Virtual Executive Coaching, Small Group or 1-on-1 Advising

Individual coaching sessions enable personalized growth, development, and application of the principles of Extreme Ownership to overcome leadership challenges.

Initial sessions are structured to quickly get familiar with your company, organizational and positional friction, and areas of focus for leadership development.

Jocko utilizes a proprietary leadership assessment tool to identify areas of growth for individuals. The tool can be run as both a self-assessment and a 360-degree assessment. Results of the 360-degree survey provide objective insight into leaders’ hidden strengths, weaknesses, and blind spots. The output of the tool is used during strategic advising sessions to focus the conversations to help to increase a leader’s self-awareness, a key skill in the most effective leaders in combat and in business.

• Programs are structured in one, two, or three-month increments, with weekly calls varying from 30-60 minutes.

• Instructor(s): Single or Multiple Instructors

• Platform: Video via Zoom, Skype for Business, or preferred video teleconference provider; Audio via conference call

Cover and Move: Implementing Virtual Task Organization and Collaboration

• Define roles, responsibilities, and overlaps

• Organize tasks for disaggregated teams

• Strengthen relationships

Simple: Ensuring Everyone Understands the Mission

• Redefine and simplify the immediate mission

• Communicate changes to the mission

• Verify understanding of those changes

Prioritize and Execute: Focusing on the Highest Priority

• Ensure company success is paramount

• Reprioritize as the information changes

• Detach from emotion before making decisions

Decentralized Command: Leading Remote Teams

• Simplify your mission statement

• Communicate broader strategic goals

• Define new decision-making parameters

• Engage the entire team to provide solutions

• Explain the why behind the implementation plan

Decisiveness Amid Uncertainty: Leading During a Crisis

• Accept there are no perfect solutions

• Determine the quality of information

• Iterative decision making (OODA Loop)

Creating Belief: Providing Reassurance and Focus

• Tell the truth

• Have tough conversations

• Identify uncertainty and build plans

• Layout strategic priorities and resource limitations

• Seek input on ways to innovate and adapt

Discipline Equals Freedom: Succeeding in a “Work From Home” Environment

• Build and share a schedule and priority list among team

• Develop flexible time management processes

• Create Standard Operating Procedures (SOPs) where needed

Extreme Ownership: Leadership is the most important thing on the battlefield

Battle-tested concepts of combat leadership that directly correlate to all leadership situations on and off the battlefield. We don’t teach theory learned in a classroom. We teach tried, tested, and proven combat leadership principles and strategies learned on the front lines of the war on terror.

Discipline Equals Freedom: The Dichotomy of Leadership

The key to effective leadership is balance. Leaders will constantly be faced with opposing forces that must be balanced in order to succeed. We discuss how to identify and constantly make adjustments to those opposing forces to lead every member of your team effectively.

The Laws of Combat: Dominate Your Battlefield, Lead and Win

The laws of combat were learned on the battlefield of Ramadi, but they apply everywhere. Whether in business, personal, or life implementing the four laws of combat are required to succeed. Cover and Move, Simple, Prioritize and Execute, and Decentralized Command: these are the laws that lead to winning.

Observe, Orient, Decide and Act: The OODA Loop for analytical decision making

*Please Note: This theme is specific to Dave Berke

Developed and implemented by fighter pilots from TOPGUN to combat, the decision-making process is critical to success in any competition. We explore the analytical tools used to assess the world around us and make rapid decisions. The OODA loop and Extreme Ownership are connected and ensure you stay ahead of the competition, and win.

Combat Leadership: Build High Performance, Winning Teams

Although combat is different from any other environment in the world, the traits and qualities needed to succeed are exactly the same. The presentation will focus on leading in dynamic situations. Simple and direct, yet simultaneously strategic and diplomatic, these leadership concepts are designed to get your team executing at the highest level possible. Take advantage and implement the lessons learned from the harshest teacher: war.

Safety & Risk Mitigation: Default Aggressive

At Echelon Front, we preach a Default Aggressive mindset. But being aggressive while solving safety and risk issues requires a solid foundation and understanding of why we do what we do. We discuss the benefit to establishing Standard Operating Procedures (SOPs) for all of your team. Then we teach how to take aggressive actions to mitigate risk and fix problems before they do damage.

Mission Planning: How the military planning model applies to business

Designed to create alignment across your entire industry, the planning process is critical to create understanding, buy-in, and commitment to mission accomplishment. We teach the military’s approach to mission planning, then conduct training that shows how it applies directly to you and your team. We culminate with exercises specific to your needs and establish the process and path toward setting a vision and accomplishing your mission

Testimonials

Jocko Willink presented his story to an international audience of around 150 senior executives. Jocko is an amazing speaker – the audience was completely engaged, inspired and motivated by the event. To this day, people cannot stop talking about how great Jocko was. He is an absolute “must” for your next event!

Booksby Jocko Willink

Extreme Ownership: How Navy Seals Lead and Win

The Dichotomy of Leadership

Discipline Equals Freedom Field Manual

Way of the Warrior Kid

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Blog Posts

Finding Your Purpose with Small Acts of Kindness

Discover how small acts of kindness can help you find purpose and create a lasting impact in your life and others.

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Take Ownership and Transform Your Life Today

Take ownership of your life with Merril Hoge's inspiring insights on resilience, mindfulness, and breaking unhealthy cycles.

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Reflecting on 2024: Key Insights and Trends for Event Professionals

What were the biggest takeaways from events in 2024, and how can they shape the way you plan conferences in 2025? 📝

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Innovative Insights to Keep Your Event Attendees Engaged

Discover innovative insights and strategies to enhance attendee experience and engagement at your next event.

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Powerful Ways to Unleash Your Creativity with Kyle Scheele

Unleash your creativity with keynote speaker Kyle Scheele expert insights on innovation, leadership, and turning limitations into inspiration.

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Your Event, Their Mission: Elevate Human Rights to Center Stage

Human rights are not just ideals—they're the foundation for building inclusive, empowered, and sustainable communities.

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Blog Posts

 

Finding Your Purpose with Small Acts of Kindness

What does it truly mean to find your purpose? Many people believe purpose is tied...

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Take Ownership and Transform Your Life Today

What’s holding you back from living the life you’ve always wanted? If you’ve ever felt...

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Reflecting on 2024: Key Insights and Trends for Event Professionals

As we stand on the threshold of a new year, it's the perfect time to...

Read More

Innovative Insights to Keep Your Event Attendees Engaged

Engaging attendees at an event is no easy feat, especially in today’s fast-paced world where...

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Powerful Ways to Unleash Your Creativity with Kyle Scheele

Creativity is often misunderstood. Some see it as a gift reserved for artists or visionaries,...

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Your Event, Their Mission: Elevate Human Rights to Center Stage

"Human rights are not a privilege conferred by government. They are every human being's entitlement...

Read More