Julian Treasure

Top-Rated Sound and Communication Expert, Bestselling Author, 5X TED Speaker, and Chairman of The Sound Agency

Topics: Communication, Mindfulness, Technology, Best Selling Author, TED Speakers, Innovation, Future of Work, Employee Engagement

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Biography

Julian Treasure is a sound and communication expert, author and international speaker. Collectively his five TED talks (plus multiple TEDx talks) on various aspects of sound and communication have been viewed more than 80 million times. ‘How To Speak So That People Want To Listen’ is in the top 10 TED talks of all time.

Julian’s first book, Sound Business, is the seminal work on creating effective business sound. His audio branding company The Sound Agency works with major brands worldwide proving that good sound is good business and pioneering the use of generative soundscapes instead of mindless music in spaces like airports, shopping malls and offices.

His second book, How To Be Heard: Secrets for Powerful Speaking and Listening, is a practical guide to improving the vital personal communication skills of listening and speaking (both public and private), which have been eroded by our ocular culture, including our obsession with screens. The award-winning book includes many simple exercises; interviews with experts; and potent, transformational concepts gleaned from 30 years’ experience as a speaker with a passion for listening.

Julian has been widely featured as a sound and communication expert in the world’s media, including TIME Magazine; The Economist; The Times; Oprah’s O Magazine; and many international TV and radio stations and podcasts. He is a Liveryman of the Worshipful Company of Marketors, a Fellow of the Royal Society of Arts and a long time musician, remembering with affection his two 1981 BBC John Peel sessions (the bands were Transmitters and Missing Presumed Dead). He lives in Orkney, Scotland with Jane and their daughter Holly.

Speech TopicsExpand each topic to learn more

How to speak so that people want to listen.

Have you ever felt like you’re talking, but nobody is listening? Julian demonstrates the how-to’s of powerful speaking — from vocal exercises, to tips on how to speak with empathy, to a public speaking masterclass.

Conscious listening in a fast-paced world.

We are losing our listening. As a result, companies are losing billions of dollars through poor communication. Julian teaches practical ways to re-tune your ears and improve everything from your company meetings to your personal relationships.

Sound Business.

As founder of one of the world’s leading audio branding companies, Julian uses first-hand case studies to showcase the enormous potential of sound in business, and use it to increase sales, customer satisfaction, and brand recognition.

Designing with our ears.

Did you know that noise can degrade productivity by up to 66%? Julian explores the hidden “aural architecture” of offices, hospitals and schools. He reveals practical ways to achieve happiness, well-being and productivity in the built environment.

The four ways sound affects us.

Julian aims to transform your relationship with sound, by demonstrating how it affects everything from our heart-rate, to our hormones, to our behavior. He reveals how we can enhance our everyday sound to lead healthier, happier lives.

Testimonials

If you’re thinking that sound doesn’t impact the power of your communication and your outcomes in life, you’re simply not listening close enough. Julian Treasure is a pure genius. He understands what motivates and moves people, and it’s all in the power of sound.

– Mitch Joel, Author of Six Pixels of Separation & CRTL ALT Delete

Julian is on the cutting edge of changing how many perceive our world, with practical advice mixed with a fresh and innovative approach around the fields of sound and communication. I have benefitted from his advice and generosity and I would advise anyone to tune in to his world and thinking.

– Richard Francis, Founder of Senscape

Julian’s books should be bibles for anyone who works in sound communication. I’ve been doing it for 40 years, teaching it for 20, and still I learn from him every time I open a page.

– Tony Hertz, Hertz Radio & Brand Sound, Manila

Julian’s keynote at our annual Panasonic Convention, which we organise for more than 1,500 editors and dealers, was very well received by all guests who attended his presentation. For me, his presentation was not only an inspiration business-wise, but it was also a good mixture of information – conveyed in a lively way – and provided great learnings for everyday life. His subject of sound is universal and relevant for everyone, and I would recommend him as keynote speaker for other opportunities within Panasonic and externally.

– Anne Guennewig, Panasonic

Julian Treasure made a great keynote at WORKTECH15 London and was one of our highest-rated speakers with wonderful content and energy. We’d love to include him in our future programmes.

– Caroline Bell, Unwired

Julian’s session was spot on, presenting new insights into sound effects and making us aware of the importance of sound in our daily lives and as producers of content. Feedback from our delegates has been unanimously positive. His session on our web-tv is the most sought after from this year’s conference.

– Anngun Dybsland, Nordic Media Festival

Julian was the keynote speaker during our annual Client Conference. Without exception, his presentation was voted as the best of the event. Julian has a wonderful ability to communicate and connect with his audience, and his hour passed all too quickly.

– BPC Banking Technologies

On behalf of the entire agency, I want to thank you for the wonderful talk you gave us this week on the power of sound design. People around the office are still talking about how much they enjoyed your presentation.

– McKinney