Biography
Mark has helped Audi break the “Rule of Three” in luxury cars to become a real player in the industry. He’s taken Sony PlayStation from #3 to #1 in the console wars, made Charles Schwab the leading investing brand, helped redefine the mission of Clif Bar & Co, and developed a growth plan for payments insurgent Xoom.
If you want a smart, fun, intense, collaborative, and ultimately transformative experience for your brand and business, you should work with Mark. He will bring all 18 years of his direct experience with challengers — the good and the bad — to bear on your business.
In addition to consulting, facilitation, and coaching, Mark is a popular public speaker, and frequent lecturer at Hult International Business School and Presidio Business School.
He is the co-author of the highly regarded book on business creativity, A Beautiful Constraint. How to Transform Your Limitations into Advantages and Why it’s Everyone’s Business.
Videos
Podcast_1_RethinkingingConstraints_7.mp4
Mark Barden Speaker Reel
How Challenger Brands Compete - Mark Barden
Creativity in a Constrained World: Mark Barden
Testimonials
Blog Posts
Confidence Without Vulnerability Creates Teams That Never Improve
Can ego and vulnerability coexist in teams that actually win? Most leaders think they have to choose. Either you build confident people who believe they're excellent, or you create humble people who accept feedback. Either...
Read More
Champion Mindset Starts Where Talent Ends and Work Begins
What if the champion mindset you're chasing has nothing to do with talent? You can hire the best sleep coach, the best nutritionist, and the best trainers. But what makes you want them in the...
Read More
Inspiration Starts When You Start Nurturing Genuine Connections
What if the inspiration your team desperately needs isn't something you can give them? I've watched countless leaders invest in motivation programs, bring in outside experts, and launch initiative after initiative, trying to inspire their...
Read More
Brand Leadership Secrets That Transform Culture and Drive Business Success
What if I told you that your brand isn't what you say it is—it's what your employees experience every single day? Most leaders treat brand as a marketing exercise, something that lives in decks and...
Read More
AI Guardrails Guidance Leaders Actually Need Before Scaling Technology
Can you afford to trust what looks credible anymore? In early 2024, an employee at the Hong Kong office of engineering firm Arup joined what appeared to be a routine internal video call. Familiar faces...
Read More
Storytelling Expert Bruce Turkel Reveals Why Your Events Fail to Connect
Why do some speakers make a room of 500 people feel like a one-on-one conversation? I've watched countless events where audiences sit politely through presentation after presentation, checking their phones and waiting for the break....
Read MoreRelated Branding & Marketing Speakers
Get in TouchContact US
Fill out the form so we can best understand your needs.
A representative from The Keynote Curators will reach out to you.