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Biography

Alli Webb is a visionary, entrepreneur, author, and beauty industry innovator – best known for founding Drybar, the blowout-only salon that revolutionized women’s relationship with their hair. With an instinct for branding and an obsession with customer experience, she transformed Drybar from a simple idea and personal need into a nationwide phenomenon.

Since founding Drybar, Alli has continued to push boundaries with new ventures and thought leadership. She is the author of The Messy Truth, a candid and inspiring memoir on personal growth, entrepreneurship, and embracing life’s imperfections.  She also runs The Messy Collective, an entrepreneur community-driven platform designed to uplift, connect, and support women as they navigate self-discovery and reinvention.

Now, Alli’s is going back to her roots and launching her newest venture, Messy. Messy is inspired by her personal hair journey of discovering that true beauty isn’t about perfection—it’s about embracing what’s real. Alli believes you can get the hair you want with the hair you have and Messy empowers people to celebrate their true texture, their individuality, and the beauty of what is. 

Webb has been a guest Shark on hit show, Shark Tank, on the cover of Inc Magazine’s “How I Did This” issue, named the “100 Most Creative People in Business” by Fast Company, featured on Fortune magazine’s “40 Under 40” list, Marie Claire’s “Most Fascinating Women” and recently Inc. magazine recognized her as one of “The 100 Women Building America’s Most Innovative and Ambitious Businesses.” 

Webb proudly serves as a mentor and advisor for several companies including Glowbar, The Bardot and Bumo and resides in Los Angeles, CA with her two sons.

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Videos

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Raising the Bar: Business Innovation and Tapping into the Entrepreneurial Spirit

Named to Fast Company's “100 Most Creative People in Business,” Fortune’s “40 Under 40” list, Inc.'s “100 Women Building America’s Most Innovative and Ambitious Businesses,” and much more, Drybar's ALLI WEBB knows what it takes to constantly innovate to keep a business relevant, useful, and resonating with its costumer base.

A former professional hair stylist, the concept for Drybar started after Webb started her own family, and began offering affordable in-home blowout services to her mommy friends. Launching with just a sole California location, Drybar has exploded into a nationally-recognized and highly sought-after brand with over 100 locations nationwide and line of products and tools sold at popular retailers such as Nordstrom, Sephora, and Ulta.

In these insightful and empowering remarks, Webb shares her secrets to constant business innovation, and tactical insights into business growth, customer engagement, and cultural relevancy. Drawing on her profound first-hand experiences as well as lessons learned from her entrepreneur-focused podcast "Raising the Bar," Webb shares what it takes to risk everything on a great idea, and to tap into the constantly-innovating entrepreneurial spirit.

It Starts With Culture: Identifying, Building and Expanding Your Company's Core Values

ALLI WEBB's Drybar has a cult-like following, with consumers knowing exactly what to expect and the kind of experience they will receive whether they're walking into a location in Manhattan, Los Angeles, or any one of Drybar's 150 locations.

In this actionable and informative conversation, Alli Webb shares her best tips and advice about building a company culture that is relevant, authentic, works for your employees, and that consumers trust. Drawing on her first-hand experiences expanding a successful business nationwide, working with franchisees, launching a product line, and hiring a CEO, Webb provides both tactical insights and bold inspiration that organizations can start implementing tomorrow.

Turn Up the Volume: Women in Business

As a mom and successful entrepreneur, ALLI WEBB has navigated the ins and outs of work-life balance, and what it takes to be a woman launching a business from scratch. In these empowering and candid remarks, she shares her advice, tips, and motivations, providing audiences with both practical lessons and big picture inspiration.

From breaking free of "mom guilt," to pushing through doubts and insecurities, cultivating a support system, and handling the critics, Webb opens up about her own triumphs and struggles juggling a family and growing a nationally-recognized business. From starting out driving around to her mommy-friend's houses, offering at home blowouts, to writing a New York Times bestselling book, launching a podcast, and starting yet another business, Webb's career trajectory is anything but typical. Her remarks are chock-full of engaging personal anecdotes, and first-hand business lessons, that leave audiences empowered and informed.

Testimonials

“Alli Webb was exceptional to work with. She was down-to-earth, and game for any and all of the media engagements that we asked of her, gave a lively discussion with the moderator, and was open for book signing.”
– Mindbody
“It was truly a wonderful experience to work with Alli!”
– Tempo Milwaukee
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Booksby Alli Webb

The Messy Truth

The Messy Truth

Good Hair for All

Good Hair for All

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